About Us

About Us

Welcome to EMMMAXX, a brand dedicated to creating all-natural products that inspire confidence and authenticity. Founded in November 2025, EMMMAXX is proudly owned and operated by Old Springfield Soap, a Capital City Publishing LLC company. Our roots are firmly planted in Springfield, Illinois, where tradition and innovation meet.

Our Mission

At EMMMAXX, we believe in the power of nature to provide safe, effective, and sustainable solutions for everyday life. Our mission is to craft products that not only care for your body but also honor the environment.

What We Offer

  • All-Natural Deodorants: Thoughtfully formulated to keep you fresh without compromising on health or sustainability.

  • Upcoming Natural Candles: Soon, we’ll be expanding our collection to include candles made with natural ingredients, designed to bring warmth and serenity into your home.

Our Values

  • Authenticity: Staying true to our roots in Springfield, IL, and to the communities we serve.

  • Sustainability: Using natural ingredients and eco-conscious practices.

  • Innovation: Expanding thoughtfully into new product lines while maintaining our commitment to quality.

Our Story

EMMMAXX was born out of a vision to create products that resonate with both body and spirit. As part of the Old Springfield Soap family, we carry forward a legacy of craftsmanship and care, blending tradition with modern sensibilities. Our journey began with deodorants, but our story continues to grow as we prepare to introduce natural candles that embody the same dedication to purity and excellence.

Thank you for being part of our journey. Together, we’re building a future where natural products are not just an alternative, but the standard.